Take a tipsy wander around Aramachi and quench your thirst with a drink of Kokucho beer
Take a tipsy wander around Aramachi and quench your thirst with a drink of Kokucho beer
Take a tipsy wander around Aramachi and quench your thirst with a drink of Kokucho beer
Take a tipsy wander around Aramachi and quench your thirst with a drink of Kokucho beer
Take a tipsy wander around Aramachi and quench your thirst with a drink of Kokucho beer
今すぐ予約！

Tour #3 Take a tipsy
wander around
Aramachi and
quench your thirst
with a drink of
"Kokucho beer"
at the first micro-brewery
in Sendai. Cheers!

  • Miyagi
  • Beer Sake

Walking tour of the historic Aramachi area, "Koji town" founded by Lord Date Masamune. Discover the area with a guide, unearth and enjoy the deep-rooted local sake and beer culture and Sendai's first micro-brewery "Kokucho beer."
Sample food and drink on your tour of the Aramachi shopping area that has a deep connection to koji, miso and sake culture.
A pleasant walking tour of approx. 2km.

Hilights

  • Learn the birth story of "Kokucho beer," the first micro-brewery in Sendai and sample their creation at the end. Cheers!
  • Take your time and get to know the Aramachi shopping area with close ties to "Koji" and "Date Masamune"
  • Get up-close and personal with the daily lives of people that call this shopping area their home
  • Includes sampling of miso and Kokucho beer
  • Oikawa Sake Ten (Liquor store)

    Oikawa Sake Ten (Liquor store)

    Meeting place. The owner is also the director of the Aramachi shopping area and will explain about the birth and development of Aramachi.
  • Moritami Shuzo Honke (Sake brewery)

    Moritami Shuzo Honke (Sake brewery)

    Introduction and exploration of the exterior of the one and only Sake brewery in the Sendai city area. You can really feel just how historic the building is.
  • Sato Koji Miso Soy Sauce Store

    Sato Koji Miso Soy Sauce Store

    Koji store that has existed ever since Lord Date Masamune founded Sendai. Pick out some miso from the barrel and sample the differences.
  • Aramachi shopping area

    Aramachi shopping area

    Wander around Aramachi and observe the candid lifestyles, the temples, and the shopping area.
  • Miyauchiya Sake Ten (Liquor store)

    Miyauchiya Sake Ten (Liquor store)

    The first store to stock Kokucho beer. Have a friendly chat about your journeys with the friendly owner.
  • Kokucho beer

    Kokucho beer

    Have a tour of the brewery from Konno-san, the brewer and sample some of their creations. Cheers!

※ All images are for illustration purposes

Tour details

【Itinerary】
Oikawa Sake Ten→Moritami Shuzo Honke →Sato Koji Miso Soy Sauce Store→Miyauchiya Sake Ten →Kokucho beer

【Meeting place】 Oikawa Sake Ten (127, Aramachi, Wakabayashi Ward, Sendai City, Miyagi Prefecture)
【Participants】 Max participants 5 persons (Minimum 1 person)
【Season】 everyday ※ And on request
【Time】 Varies on each tour (Approx. 16:00-18:00)
【Price】 ¥3,000 (incl. tax) per person ※　May change depending on season and participants

【Included in price】
● Beer sampling ● Light snacks ● Guide price ● Insurance
【Not included in price】
● Souvenirs, etc.